Can you afford a golf consultant right now…Can you afford not to?

Are you ready for the new dimension in golf management?

We are without doubt experiencing a dramatic shift in the golf facility market.
A once booming industry is now very much in reverse. Everything is working against it – economics, demographics and now psychographics. Be under no illusion that we are now operating within an envelope where there is more supply than demand.

A golf facility operates as a business and as a business, it has to compete. It has to engineer a business model which will have the ability to create market interest and increase market share. The business model has to have a lifecycle and it needs to be robust enough to secure the confidence of its stakeholders.

Does your golf facility have?

  • A lack of clear or detailed business strategy, planning and intent.
  • An inefficient business operation which is losing money.
  • Poor internal and external communications.
  • Reduced market share and decreasing revenue streams.
  • A golf course which is underperforming and not attracting visitors or members.
  • Membership attrition and not being able to demonstrate confidence.

By introducing the correct ‘Core’ and ‘Course’ business concepts, Ian Hamilton will re-innovate your golf facility and ensure it can not only survive in the new era but prosper in it as well. Have a look at what was recently achieved at Aberdovey Golf Club - Wales.

  • Annual visitor green fee revenue and augmented spending increased by 40% (£70,000).
  • Five year revenue forecast is set to increase by £250,000.
  • Membership numbers stabilised and dynamic youth programmes in place.
  • A return of championship tournaments such as the Welsh Amateurs and Ladies Home Internationals.
  • Comprehensive promotion through published and online media streams.
  • Winner of four industry awards in the last two years.